Hot off the press! “Mastering Mobile through Social Media: Creating Engaging Content on Instagram and Snapchat”

Greetings!

I’m excited to announce my new report for the American Library Association’s Library Technology Reports series: “Mastering Mobile through Social Media: Creating Engaging Content on Instagram and Snapchat.” What I really dig about this work is that I had the opportunity to conduct a mini-case study during which I interviewed 11 standout library professionals on their use of Snapchat and/or Instagram. In my opinion, their valuable insights are what make this report worth reading. It was such a privilege to chat with them. If you’re a library professional looking to amp up your Insta and/or Snapchat game or interested in a potential foray into this mobile marketing milieu I hope you’ll give it a perusal. Feel free to reach out with any questions you may have!

1 Comment

  1. Great report, thanks for sharing. We are just getting our instagram account up and running and this really helped!