The intention of this report is to provide librarians with considerations for platform management and offer new ideas and concepts for using Instagram and Snapchat to reach library patrons.

Methods: Qualitative interviewing with 11 library professionals

Details on Methodology: I started this project by designing a mini–case study based on interviews I
conducted with 11 standout library professionals who were successful in using Instagram and/or Snapchat to support their patrons. I synthesized their feedback into a series of practical ideas, tools, and resources that librarians could implement to enhance their library’s social media content.

Project output & impact:

• 1 technical report which has been cited by three other studies (see current list on Google Scholar)