Tag Archives: library promotion
5 Universities Killing It On Snapchat
I am becoming convinced that Snapchat should become a library social media staple. Being a “cusper” (on the tail end of the millennial generation) I might not be as in-tune with what’s fresh in social as my younger counterparts, but the numbers don’t lie. Smith, from DMR, reports that Snapchat not only touts 100 million […]
Promote Your Library With Snapchat Stories
This is probably the best way libraries can start implementing Snapchat for promotional purposes. According to an article published today by Business Insider, Snapchat Stories has increased 100% with over 1 billion stories being viewed a day! Since this app is so widely used by individuals under the age of 25 (traditional college aged students), it’s a […]

How to Create a Snapchat Contest
In the beginning of January I started hearing a lot of buzz about the privacy chat app Snapchat. From NPR to Mashable, everyone was discussing this new app. One fortuidious morning, during my daily Feedly perusal, I saw articles by both TechCrunch and Mashable reporting on a study that found that over 77% of college students use Snapchat every […]

Snapchat For Your Library
Snapchat has been getting a lot of buzz as of late (Facebook offered to purchase it for $3 billion, but was turned down). It is currently valued at about $4 billion, and I think it will be the social media application of 2014 (here’s an interesting story of why teens use Snapchat by npr). What […]

Tips for Using Piktochart
Being a visual learner myself, I am a huge fan of infographics. They have gotten so popular that it seems like you can’t scroll down a Pinterest/Tumblr/Facebook feed without seeing at least one plastered on your screen. With their rising popularity has come the prevalence of infographic generators. These handy tools are great for those […]
Mashies Finalists for Library Promotion Inspiration- Part 3
Please view past posts for more background: Mashies Finalists for Library Promotion Inspiration Part 1 and Mashies Finalists for Library Promotion Inspiration Part 2 In my first post I stated that I was going to create library ideas based on each nominee for every category each day. This has proven to be a bit too time consuming so […]
Mashies Finalists for Library Promotion Inspiration- Part 2
In yesterday’s post I discussed sharing my library tips/ideas based on the top three finalists in each Mashies awards category. The Mashies celebrate the best in marketing. Since these companies are highly skilled in what they do I think it only makes sense to learn from their genius. Today I am taking on the category oooof: […]
Mashies Finalists- A Great Way to Glean Information for Amazing Library Promotion
Yesterday Mashable announced their finalists for the 2013 Mashies awards. The Mashies awards celebrate the best in digital marketing, advertising and social media. The finalists were selected by a panel of experts and include categories like Best Use of Twitter and Best Branded App. In my opinion librarians can learn a lot from events that […]
Schedule Your Pinterest Pins
Most people are familiar w/ scheduling their Tweets (Hootsuite, Tweetdeck, Socialoomph), PinGraphy let’s you do that on Pinterest!

Your Infographic Toolkit (For those with little to no graphic design experience)
Creating an infographic can be tedious and time consuming, especially for those with little to no graphic design experience. Here are the best tools that I have found that enable me to not only create an infographic but streamline my process. Find an Infographic Generator These are just some of the many infographic generators that […]